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Monday, September 3, 2012

FORD CELEBRATES 350 MILLIONTH CAR


Ford Motor Company today celebrates the company’s 350 millionth vehicle – a Ford Focus, which is the world’s best-selling car for the first half of 2012.
 

Ford is celebrating the production milestone at its newest global manufacturing facility located in Rayong, Thailand, approximately 200 kilometres southeast of Bangkok. Ford Thailand Manufacturing (FTM) plant is a $450 million facility, opened in May to produce the new Focus, which also is built in four other countries.

FTM represents the latest in Ford’s global manufacturing capabilities, with new stamping presses, flexible body shops and robotic capabilities that enable it to produce up to six different vehicles simultaneously.

“Producing 350 million vehicles is equivalent to producing one vehicle every 10 seconds for our 109-year history. If placed end to end, the vehicles would stretch to the moon and back – twice,” said John Fleming, Ford executive vice president of global manufacturing. “Producing this vehicle in Thailand also is significant. It underscores the power of our One Ford plan to deliver profitable growth with great products built in ultra-flexible and efficient facilities everywhere around the world.”

In addition to the manufacturing milestone, for the first six months of this year, Focus became the best-selling single car nameplate in the world, based on global data from IHS Automotive.

According to IHS Automotive, the Ford Focus sold 489 616 units in the first half of this year. The nearest competitor, Toyota Corolla, sold 462 187.  

“Embracing its performance, value, versatility and fuel economy, the Focus is attracting many new customers to the Ford brand for the very first time, particularly in Asia where we are growing every day,” said Jim Farley, Ford’s group vice president for global marketing, sales and service. “The Focus is a winner on so many levels because it successfully provides customers with what they want most – a safe, smart, fuel-efficient, good-looking, fun-to-drive, affordable car.”


STORY BY FORD

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//PART 2